Fractional CTO for AI-Driven Products
Helping consultancies deliver AI work with confidence and control
I'm Lindsay. Most AI problems are systems problems. I bring deep Bubble expertise with CTO-level thinking—where your app fits in the bigger infrastructure, and how AI-assisted code is changing what's possible. Creator of PlanB Backups, Sasha Studio, and 60 Bubble plugins.
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Latest articles
7 Hard-Won Lessons and 3 Delightful Surprises from Migrating Off Bubble
The concentrated version: seven lessons and three surprises from migrating a production Bubble app to a custom stack with AI.
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Migrating Off Bubble: Fears, Surprises, and Hard-Won Lessons
Nine fears I had about leaving Bubble for a custom code stack with AI. Every single one turned out to be wrong. Here’s what actually happened.
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From $284 to $88: What Happened When We Asked Claude Code to Cut Our AWS Bill
A real case study in AI-assisted infrastructure work — where the interesting part wasn’t the cost saving. It was what we found along the way.
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The Product Owner Who Can Ship Without You
The real test of a migration isn’t whether the code is modern — it’s whether the product owner can maintain and evolve it without specialist help.
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